Paris Art Week: Nilufar Gallery brings together fashion and design in new installation

(Pasquale+Maffini/CASACOR)

Paris is always a favorite destination for art lovers, and the attraction is especially strong this October. Paris Art Week brings together at the end of the month everything from major milestones, such as the arrival of Art Basel in the capital , to exhibitions of vibrant, thought-provoking and innovative museums and galleries. In a new collaboration with global omni-channel luxury player MODES , Nilufar Gallery presents a physical installation featuring selected designs during Paris Art Week.

(Pasquale+Maffini/CASACOR)

The new venture once again confirms Galeria Nilufar's appreciation for the inextricable relationship that unites the worlds of fashion and design , contextualized in the commitment to collaborate and forge a stronger bond between contemporary arts.

At MODES’ Paris boutique , design elements blend seamlessly into the space with fashion items placed on shelves and on the pouf next to accessories; at first glance, it’s difficult to discern which item belongs to which realm.

(Pasquale+Maffini/CASACOR)

The color palette helps create this fusion, as the design pieces were chosen to align with the tones of the boutique 's environment . Within this same curatorial approach, some Nilufar pieces were included as decorative elements , while others as functional objects to be used in space. “The new collaboration with Nilufar seals the mutual admiration and the sharing of values such as the perpetual search for novelty and the support of creativity . It is an honor to be present during Paris Art Week with the launch of such an important project, which signals a further development in the digital reality of MODES and affirms the identity of MODES Paris as a discovery hub for our audience ,” says Aldo Carpinteri, Founder and CEO of MODES.

(Pasquale+Maffini/CASACOR)

Matérias relacionadas: