Located in the charming João Paulo neighborhood, the
Maria do Mar hotel has hosted thousands of tourists and has also been the stage for celebrations, ceremonies and parties over the course of 30 years. Recently purchased by Dimas Construções, the building will undergo a special transition process. from now on: it won't be long before works begin on a part of the property intended for the
CASACOR Santa Catarina | Florianópolis exhibition, which will open its doors to visitors for 45 days,
from September 16 to October 29, 2023 .
Last week - on Thursday (9), the Santa Catarina franchise
welcomed guests to present the place and form the cast, which will have as creative stimulus the theme "
Body & Home ". Explained by the content and relationship director of CASACOR,
Pedro Ariel Santana , the participating professionals and brands were challenged to think about the world's illness before/after the pandemic, the wars that never cease, and global warming that unbalances the climate. Ariel drew attention to the lack of care and affection for the body, with the mind, with the house, the city, the planet, with the other.
In his speech,
CASACOR 's content and relationship director brought as a symbolic figure of this practice the persistent work of a gardener, who plants and cares for the future to see it bloom. In architecture, there are many challenges, such as, for example, designing houses appropriate for temperatures extremes; or how to appropriate architectural elements that can help regulate the ecosystem – such as responsive facades. Also, how to design houses that can exchange temperature with the outside; which materials respond best to the thermal issue, contemporary solutions that can be synchronized with ancestral techniques, the emergence of vertical forests, the stimulation of agroforestry as development and wealth.
Architecture, interior design and landscaping are areas of great importance for this irreversible change. It is in space, in relationships, in solutions, in knowledge about materials, in health, in food, in everyday life that life happens.
Each edition CASACOR is an opportunity to show much more than aesthetics, to engage people, to show that it is possible to transform the way of life .
