ETEL , a luxury furniture brand, is launching a collection during SP-ARTE 2023 - which takes place between March 19 and April 2. Called "
Intertwined Stories - 30 years of the ETEL Collection ", the exhibition aims to recount great icons of Brazilian design.
To give new meaning to these stories, the exhibition project was designed by the Milanese studio
SUPERLUNA STUDIO . The starting point is a white box, which highlights the preciousness of the
150 pieces from the ETEL Collection on display at the
stand , designed from the beginning of the 20th century to the present day.
Among the highlights of the exhibition, it is worth mentioning the edition of
two pieces from the 1930s , designed by
Gregori Warchavchik , the father of
modern architecture in the country. ETEL will also host the
launch of the architect's new book on April 1st at 4 pm at its space at the fair.
There will also be a reissue of
Jorge Zalszupin's Kanguru chair and an
extendable dining table , never seen before in his residence –
Casa Zalszupin –; a reissue of
Oscar Niemeyer's Poltrona Baixíssima , from the 1970s (certified by the Oscar Niemeyer Foundation); and also pieces designed by two of ETEL's own designers: the founder and designer,
Etel Carmona , and the acclaimed contemporary designer
Claudia Moreira Salles .