Fashion x Décor: 7 collabs around the world that unite the two universes

In an increasingly connected world, the field of arts could not be different: the world of decoration and design often comes together with other areas to create increasingly original and multifunctional pieces. Check out 7 times that fashion invaded homes below.

SOUQ to Ceusa

It was on a trip to Sicily that businesswoman Traudi Guida was enchanted by the historic tiles , hand-painted in geometric patterns – a legacy of the Arabic influence on ceramics on the Italian island – and decided to translate them into a collection full of history, but with an air of contemporaries. The result came in a collaboration between the fashion label SOUQ (founded in 2013 by Traudi) and Ceusa : the Italian Days collection features ceramic models focused on the blue, white and yellow of the famous local landscapes. The prints arise from the combination of the following elements: acanthus leaves and fleurs de lis – two recurring motifs in the ancient architecture of Greece and Rome –, as well as curvilinear ornaments and frames. The pieces bring the shine of the lux effect, which combined with the slightly wavy appearance of the surface reminds us of Sicilian tiles.

Loretta Caponi for Hotel Savoy

In spring 2024, the Hotel Savoy in Florence presents a new collaboration with the Florentine brand Loretta Caponi : the designers created a set of table setting pieces inspired by chef Fulvio Pierangelini's new menu. The embroidery is meticulously done with cotton threads and the designs are individually made by hand – each one is perforated using the "dusting" technique, an ancient practice of preparing frescoes, also used in the art of embroidery. Over its almost 60-year history, the brand has gained a large group of loyal followers and admirers, including the Kennedy, Getty, Rothschild, Rockefeller families and Windsor royalty.

Ralph Lauren for Designers Guild

One of the best-known names in the fashion industry, Ralph Lauren also pioneered fashion's foray into the world of decor: the American designer was the first designer to launch a complete homeware collection 40 years ago . In Brazil, By tri Brands offers fabrics and wallpapers in three collections that portray maritime life in nautical patterns, the glamor of jazz in metallic prints and romantic florals inspired by English country estates.

SAINT LAURENT RIVE droite and Ginori 1735

In the 1950s, the couple Anala and Armando Planchart – both art lovers and one of the richest families in Venezuela – hired Italian architect Gio Ponti to build their dream home in the city of Caracas. Ponti, founder of Domus magazine and one of the most influential names in Italian design of the last century, thus created one of his most emblematic works: Villa Planchart , a house full of bright colors, magnificent views, collections of orchids and works of art. art where, today, the headquarters of the Fundación Anala y Armando Planchart are located.

Reinaldo Lourenço for Tapetah

After signing several rugs for designer Reinaldo Lourenço 's fashion shows and showroom , Tapetah officially launches its collection with the designer and presents nine rug models developed based on the striking prints from the AW 24 Reinaldo Lourenço clothing collection. Different formats offer versatility in organic, rounded and rectangular shapes, which outline the personality of the Tigre, Roseira, Poá, Pink and Blue Gradient, Onça, Luster, Árido, Butterfly and Floral Luster models. "I wanted to bring the classic animal print in jaguar and tiger, as well as florals inspired by Venetian chandeliers and polka dots, prints that are in my Fall/Winter 2024 collection. We also revisited prints that were very successful such as gradients, roses with a dark background and the Art Nouveau butterfly", summarizes Lourenço.

NGO Ecoarts for Le Lis Casa

In its second collaboration with the NGO Ecoarts , which produces and creates design items from forest waste collected in the Amazon, Le Lis Casa presents a collection that draws inspiration from orchids native to the Brazilian flora – there are estimated to be more than 700 species of flower in Brazil. The designs feature bowls , flat and dessert plates, as well as accessories such as tablecloths and table runners. The NGO, which has already signed collaborations with international brands such as Giorgio Armani, is also present in the Le Lis clothing and accessories collection. The partnership was designed by four hands: Marcia Martins Miguel , one of the founders of Ecoarts, and her twin sister Marta presented a creative concept that was adapted by the brand's style team for clothes, accessories and tableware. As an environmental return for the collab , Le Lis will plant 5,000 native Amazonian trees in the Alto Xingu region, which will be tagged and identified.

PatBo for LENVIE

PatBo , one of the most internationally recognized Brazilian brands in the world of fashion, stands out for two fundamental elements in its signature: the meticulous attention to detail, evidenced through its renowned embroidery, and the celebration of Brazilian creative expression. These two points created the basis of its collab with the authorial perfumery brand LENVIE : the Jardim Encantado collection presents three new home fragrances in 12 products distributed among diffusers, scented candles and soaps. Lotus Garden brings the combination of delicate flowers, pears, fresh apples and bergamot with an accord of musk , cedar and oak moss. Vanilla Bloom awakens strength and elegance in a perfume that combines velvety apricots and peaches, toasted almonds and patchouli leaves. Finally, the Summer Pear fragrance refers to lavender and rosemary flowers mixed with the delicate scent of freesia.

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