The term "
indoor generation" represents an increasingly significant group of
people who spend a large part of their lives indoors. Working, studying, socializing, and entertaining in the same space has ceased to be an exception and has become a choice or even a necessity for many.
Beatriz Quinelato Arquitetura - Sopro. Projeto da CASACOR São Paulo 2025. (Denilson Machado/CASACOR)
This change in habits directly impacts
interior design. Projects that previously prioritized only aesthetics and organization now need to
serve multiple functions, create comfort at all times, and promote well-being in an
environment that, for this generation, is the center of their routine.
After all, who is the indoor generation?
The term refers to a behavior profile that values
being at home. The indoor generation includes different age groups but is especially present among
young adults and professionals who have adopted remote work. Additionally, it is influenced by factors such as the digitalization of entertainment, the search for safety, and the appreciation of
moments of introspection.
Cintia Ramos - Office Verbo e Silêncio. Projeto da CASACOR Paraná 2025. (Emy Tsutsumi/CASACOR)
This
trend also grew after prolonged periods of
social isolation – that changed people's relationship with home! The result is an audience that desires
projects capable of offering functionality and warmth in equal measure. Having a beautiful space is not enough: it needs to be
versatile, adaptable, and emotionally comfortable for those who spend most of their time inside it.
Impacts on interior design
Adapting homes for the indoor generation isn't just about inserting
multifunctional furniture or creating an improvised home office. It is a
deep transformation that considers
everything from architecture to material selection and the arrangement of projects.
Ateliê do Tempo - Isis Dallarmi. Projeto da CASACOR Goiás 2025. (Edgard César/CASACOR)
Floor plans have prioritized
integrated spaces that favor circulation and allow for quick transitions between distinct activities. Previously underutilized areas such as balconies and hallways are now transformed into
productive or leisure projects. Additionally,
acoustic comfort and natural lighting have become priorities, as they directly influence well-being during prolonged stays.
João Gabriel - Ateliê de Tebas. Projeto da CASACOR Bahia 2025. (Bia Nauiack/CASACOR)
Another relevant aspect is
personalization. The indoor generation seeks to create
projects that reflect their identity, investing in
colors, textures, and meaningful objects. This personalization helps ensure that home is not only functional but also a
setting that inspires and energizes daily life.
Main characteristics of projects for the indoor generation
Projects aimed at this audience exhibit
recurring patterns that balance technology, comfort, and aesthetics. Among them are:
Multifunctional functionality
The
overlap of uses in the same room is common. Rooms that transform into offices, kitchens with space for meals and virtual meetings, bedrooms that incorporate workout areas. This
flexibility is essential for the indoor generation, which needs to adapt home to daily demands.
Sensory comfort
Spending more time at home requires an
extra focus on textures, lighting, and temperature.
Natural fabrics, adjustable lighting, and low-consumption climate control solutions are common choices. The idea is to create
projects that are
visually pleasing and physically comfortable for long periods.
Integration with the outside
Although they spend more time indoors, the indoor generation values the
sense of connection to nature. This translates into
projects that incorporate plants, views of green spaces, and organic materials. Even
small apartments can adopt this concept through
vertical gardens, compact vegetable gardens, or well-utilized balconies.
Challenges and opportunities for design
Meeting the needs of the indoor generation requires
solutions that reconcile physical, budgetary, and technical constraints. At the same time, this trend opens up opportunities for
new proposals, such as the use of sustainable materials and long-lasting solutions, home automation, and modular furniture.
Maurício Arruda - Casa Coral – Cores do Parque. Projeto da CASACOR São Paulo 2025. (Denilson Machado, do MCA Estúdio)
For
architecture and design professionals, understanding this profile is a way to create
projects that are more aligned with real life, with
projects that welcome, inspire, and enhance the quality of life of those who inhabit them.
Tudo Arquitetura e Construção - Clínica de Estética. Projeto da CASACOR Brasília 2025. (Edgard Cesar/CASACOR)
This text was made with the support of CASACOR Publisher, an exclusive content creation agent developed by the CASACOR Technology team based on the knowledge base of casacor.com.br. This text was edited by Yeska Coelho. [abril-veja-tambem]W3siaWQiOjIwNTc1MSwidGl0bGUiOiI3IGRpY2FzIHBhcmEgZGVpeGFyIG8gcXVhcnRvIGNvbSBvIGFjb25jaGVnbyBkZSB1bSBob3RlbCJ9LHsiaWQiOjIwNTc0MiwidGl0bGUiOiJQYXNzbyBhIHBhc3NvIHBhcmEgdHJhbnNmb3JtYXIgYSBzYWxhIGVtIHBvbnRvIGRlIGVuY29udHJvIGRhIGZhbSYjeEVEO2xpYSJ9LHsiaWQiOjIwNDg5MywidGl0bGUiOiJPIHNlZ3JlZG8gcGFyYSBwb3NpY2lvbmFyIG0mI3hGMzt2ZWlzIGUgYXRyYWlyIGJvYXMgZW5lcmdpYXMgY29tIG8gRmVuZyBTaHVpIn1d