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MDW 2024: Google presents installation that stimulates the fusion of senses

The "Making Sense of Color" installation takes visitors on a sensory journey through a maze of semi-transparent screens

By Redação

Submitted at Apr 16, 2024, 1:00 PM

03 min de leitura
MDW 2024: Google presents installation that stimulates the fusion of senses
At Milan Design Week 2024 , Google is presenting a multicolored installation by research studio Chromasonic , designed to simulate the experience of having synesthesia , that is, the fusion between the human senses. Spanning 600 m2 inside a refurbished industrial building near Porta Venezia , the “ Making Sense of Color” installation takes visitors on a sensory journey through a maze of semi-transparent screens .
MDW 2024: Google presents installation that stimulates the fusion between the senses

(Divulgação/CASACOR)

Changing patterns of colored light are projected onto these screens, accompanied by sound at frequencies equivalent to the actual wavelengths of the various hues. Red light has the longest wavelengths and therefore generates the lowest sound, while yellow, green, and blue have progressively shorter wavelengths that result in higher- pitched sounds.
MDW 2024: Google presents installation that stimulates the fusion between the senses

(Divulgação/CASACOR)

By enhancing people's natural sensory perception, without relying on a device like augmented reality glasses, Girardoni says the installation can help visitors feel more present and grounded in their bodies.
MDW 2024: Google presents installation that stimulates the fusion between the senses

(Divulgação/CASACOR)

It approximates the experience of mindfulness meditation , which involves honing an awareness of feelings and bodily sensations in the here and now, rather than ruminating about the past or future. "Each color emits a different vibration and has a biological and psychological effect on people," says Ivy Ross , Google's vice president of hardware design.

Service- Making Sense of Color by Google (Milan Design Week)


When: April 15-21, 2024 Where: Garage 21 — via Archimede, 26,- Milan, Italy