Casa Coral is a temple of colors at CASACOR SP 2022 inspired by design

In his third participation in CASACOR São Paulo , architect Marcelo Salum was inspired by the lives of designers Attilio Baschera and Gregório Kramer to develop Casa Coral , an environment proposed in partnership with CASACOR 's official paint in all 2022 editions. The Particular Infinite of The life of this celebrated couple is present in every detail of the space with a predominant atmosphere of the 1970s. Through a profusion of colors, fabrics and objects from their personal collection, the space tells the rich story of this innovative duo, an exponent of national decoration who continues to influence many decorators with their work full of style and relaxation. To create the space, the architect delved into the lives of Attilio and Gregório, collecting testimonies from their closest friends and accessing the collection they had acquired throughout their lives. Fabrics, colors, personal objects, drawings, works of art, and music are all elements that will allow visitors to delve a little into the inspirations and history of the creation of the Brazilian textile identity for decoration. In the year that CASACOR turns 35 , it is worth remembering that, when the exhibition opened, it was Attilio who designed the cover of the event's first yearbook. Framed, it can be seen at Casa Coral. “It’s been very exciting to pay this tribute. I’ve created a very affectionate friendship with Attilio, who is a fascinating person. It’s truly been a gift. It’s the first time I’ve designed a space for a brand and, as I’m passionate about colors, This partnership with Coral has been very rewarding”, highlights Salum. The entire project was created in a classic style, giving visitors the feeling of being in a temple of colors, fabrics and decoration. The idea is for people to be carried away by the atmosphere of good living and the authorship that only colors can provide. Just as the duo's work was based on tones, the professional relied heavily on them to create Casa Coral, a space of around 250 m² that reproduces a house with a studio, bathroom , living room and dining room. The duo's collection is present in every corner: drawings by Attilio and the piano on which Gregório played his favorite songs - and which will be used in soirees throughout the exhibition - are some of the pieces that the public can see. In addition, the space is sewn with antique pieces, bringing this seventies mood, and even sustainable, with highlights including the resin chair by Gaetano Pesce (Juliana Benfatti), a small Italian sofa in malacca bamboo and straw in a chinoiserie design ( Sentido Cosmopolita), Dinucci side tables and sideboards (Galeira Teo). In addition, inspired by the lives of the honorees, two sculptures in cement and crystal were created, entitled Vision and Creation, by the artist from Minas Gerais, Juliano Aguiar.

CASACOR Service Sao Paulo 2022

Where: Conjunto Nacional, on Paulista Avenue, 2073. When: July 5th to September 11th, 2022 Opening hours: Tuesday to Saturday from 12pm to 10pm

Digital box office: https://casacor.byinti.com Ticket prices R$81.00 (Tuesday to Friday) - Full R$41.00 (Tuesday to Friday) – Half price R$101.00 (Saturday, Sunday and Holidays) R$51.00 (Saturday, Sunday and Holidays) – Half price Passport (free access on all days of the exhibition) R$601.00 (Pre-sale promotion code not applicable in this modality) Purchase of half-price tickets -Elderly people aged 60 and over -Student presenting a valid document with photo or payment receipt. -Disabled person and their companion (according to law 12.933/13). *Pre-sale promotion not valid for half-price tickets *Proof of half-price tickets will be required at the door. Important: Purchasing a passport provides free access to the exhibition. Free entry is available for children aged up to 10 years old. 1 (one) CPF can purchase a maximum of 10 tickets. Group Sales: Purchases of more than 10 tickets or per CNPJ, send an email to ajuda@byinti.com CASACOR São Paulo 2022 is sponsored by Master Deca . Coral is the official paint; LG is the technology partner. The show also has local sponsorship from Duratex , local support from Portinari and Savoy . Casa Riachuelo is the official supplier of linens; Ketel One Vodka is the official beverage supplier; Pottencial is the official insurance company; Peugeot is the official car; Nescafé is the official coffee shop of the show. The partner hotel of the edition is Radisson and Veja is the official Media Partner of the event.