Jeweler's Studio bets on an innovative layout and rustic materials
For CASACOR Brasília 2022, the offices MSA Arquitetura & Interiores and ON Arquitetura designed a jewelry store with a contemporary concept
By Redação
Submitted at Sep 20, 2022, 9:00 AM
05 min de leitura
(Edgard Cesar/CASACOR)
A reflection on the new and unusual, but possible and thought-provoking. Thus, the offices MSA Arquitetura & Interiores and ON Arquitetura , led respectively by Matheus Alves and Luciana Canalli, present the Ateliê do Joalheiro for CASACOR Brasília , a space that brings together rustic materials, well-defined concept, innovation, creativity and possibilities.With 35 m² , and inspired by the enchanting process of creating jewelry, the environment highlights the use of metalwork, electrostatic painting, wood-effect MDF panels and the use of exotic natural stone to present a different concept of jewelry design .
(Edgard Cesar/CASACOR)
“We sought to go beyond the usual , betting on striking elements and a special layout in a different way of welcoming a jewelry store customer,” explain the professionals, who are aligned with the theme of the exhibition, which is Private Infinity.According to the professionals, the public will be surprised not only by the composition, but by the choices made for this commemorative edition of the show, which celebrates its 30 years in the city.
(Edgard Cesar/CASACOR)
“We have, for example, a vase by the artist Carol Gay and a canvas specially made for the space by the artist Marcelo Sollar ”, they list.The result is a unique piece of jewelry , showing that the idea of the usual, of what we are used to seeing, does not need to be a rule. The duo's expectation is: “We believe it will pique people's curiosity”.
CASACOR Brasilia Service 2022
Where:Arena BRB Mané Garrincha. RPN Arena BRB - Asa Norte, Brasília, DF. Entrance through the tunnel in front of Gates 6 and KWhen:September 3rd to November 2nd, 2022Special Sale:November 1st and 2ndOpening hours:Tuesday to Friday from 3pm to 10pm
Digital box office:https://casacorbsb.byinti.com/Ticket prices:R$ 80 - FullR$ 40 - HalfPassport (free access on all days of the exhibition)R$ 300Official sponsor:DecaOfficial ink:CoralOfficial car:PeugeotMain sponsorship:BRB InsuranceSupport:Arena BSB – Sebrae in DF - SescOrganization:CASACOR Brasília is organized by EMS Eventos (Eliane Martins, Moema Leão and Sheila de Podestá) franchisee of CASACOR Promotions and Events, a company of the Abril Group
